MICHELIN

Michelin is one of “Fortune Global 500” list and the biggest tyre brand worldwide,

ranking No. 13 of the famous enterprise list.

Posher has been the service agency for michelin in branding & graphic design form the beginning of 2018

and has been the annual design agency for MICHELIN China in the period of 2019.

Posher is cooperating with Michelin  in the field of product strategy, online & offline branding, retail design and so on.

 

米其林是知名的世界500强企业,轮胎行业第一品牌,

在全球百家知名企业排行榜上排名第13位。

自2018年初开始博尚与米其林展开合作,并于11月成为米其林中国年度设计服务商,

在产品策略、线上及线下推广、终端专卖店规划与设计等多个方面展开合作。